Blogger Dominique Davis already had a significant following when she posted a photo to her Instagram account of herself and her two daughters wearing matching striped shirts, but she wasn't expecting the picture to get 16,000 likes.
When it did, the mom of 10-year-old Amelia and 3-year-old Penny decided to take another photo of the three of them wearing matching outfits the following week. The post gathered even more likes than the original. From then on, Davis began taking the photos weekly, using the hashtag #allthatisthree.
"We try and keep it relatable to what we've done that week," Davis told TODAY Style. "We held pumpkins the week before Halloween… We wore Christmas pajamas on Christmas Eve.As a family, now we're always thinking, 'Oh that would be good!'" she added. "It's a nice bonding experience."
We have to admit...the photos are pretty cute. Click through to see more.